VANCOUVER, British Columbia, May 28 /PRNewswire-FirstCall/ -- Destiny
Media Technologies (OTC Bulletin Board: DSNY) is pleased to announce paid
commercial agreements are in place with Curb, EMI CMG, INO, Integrity,
Provident and Word, collectively representing 100% of the Christian major
labels. These labels use Destiny's premiere digital distribution system,
Play MPE(R), to securely move pre-release music to radio stations and other
trusted recipients.
Brian Dishon, VP National Promotions, Provident Label Group, remarks
"Sometimes it's scary how technology can change our behavior in such a
large-scale way without us even being aware that it is happening so
efficiently or so quickly. This is the case with Play MPE(R), and it is a
good thing!"
According to Dishon, Play MPE(R) has changed the way they do business.
"We used to have to manufacture a CD and wait 30 days to ship a single out
to radio. Just last week we were delivered a mastered single around 2 pm
and it was in the system and sent to radio by 4 pm and we had an 'add' on
the song the following morning!"
Derek Jones, VP Promotional Marketing, Word Label Group also gives
kudos to the system. "We love PLAY MPE(R)! It has revolutionized the way we
deliver music to radio ... quick and quality downloads that are safe and
secure!"
"Play MPE(R) is the sole standard of digital delivery for the Christian
format," said Dean Ernst, VP of MPE Operations. "This format is a great
example of how an industry can move from physical CD to digital when it is
done in an organized and collective manner. We are grateful for the
continued support and thank both labels and radio for making us the clear
and only choice for digital delivery."
Play MPE(R) is the only system to deliver HD audio from source to
destination at high download speeds without conversion to a lower quality
format such as WMA. Radio stations receive the latest music instantly
without sacrificing audio quality. It provides content owners the choice of
locking releases to recipient machines or allowing the songs to be copied.
It embeds a digital watermark that doesn't affect audio quality and
survives compression and conversion into other audio formats, including
analog.
Play MPE(R) has become the delivery standard for Christian radio with
100% of Christian reporting radio stations installed with the system. So
far this year, these six major Christian labels have generated well over
200,000 transactions (536 singles, 355 compilations, 57 albums and 8 box
sets).
About Provident
Provident Music Group is a unit of SONY BMG MUSIC ENTERTAINMENT, and
comprises Provident-Integrity Distribution and Provident Label Group. The
label group entity includes Beach Street, Essential, Flicker and Reunion
Records and is distributed to Christian retail by Provident-Integrity
Distribution and to general market retail through SONY BMG Distribution.
About Word
Word Label Group, comprised of Word Records, Fervent Records, Myrrh
Records and Canaan Records, is a division of Word Entertainment, a Warner
Music Group / Curb company. The artist roster heralds some of today's top
Christian music performers and songwriters including Amy Grant, Point Of
Grace, BarlowGirl, Jaci Velasquez, Building 429, Big Daddy Weave, By The
Tree, Nicole C. Mullen and Randy Travis. The Word Label Group leads the
industry with over 50 years of music-making history.
About Play MPE(R)
With over 21,000 users and over 83,000 songs from more than 1,000
record labels, including Universal Music Group, EMI Music Group, Sony BMG
and Warner Music Group, Destiny's Play MPE(R) system is the most widely
used digital distribution system available to the recording and radio
industries. Play MPE(R) is a secure distribution system that features
state-of-the-art encryption to protect content while delivering high
definition audio to users in radio, marketing and media. A powerful
promotional tool, Play MPE(R) also allows record companies to distribute
video, text and graphics including music videos, CD covers, credits,
lyrics, promotions, and other content. More information on Play MPE(R) can
be found at http://www.plaympe.com
About Destiny Media Technologies
Destiny (http://www.dsny.com) is a software development company which
provides tools that some of the world's largest media companies use to
distribute their content on the Internet. Products include Play MPE(R),
Clipstream(R) and Radio Destiny(TM).
Safe Harbor Statement
"Safe Harbor" statement under the Private Securities Litigation Reform
Act of 1995: This release contains forward looking statements that are
subject to risks and uncertainties, including, but not limited to, the
impact of competitive products and pricing, product demand and market
acceptance, new product development, reliance on key strategic alliances,
availability of raw materials, the regulatory environment, fluctuations in
operating results and other risks detailed from time to time in the
Company's filings with the Securities and Exchange Commission.
Company Contact: Steve Vestergaard, CEO Destiny Media Technologies,
Inc.
(604) 609-7736 (ext. 222) Email: steve@dsny.com
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